Hammin' It Up
Last December, despite minimal advertising and promotions, many turned out to the first “Hammin’ It Up” promotion through The Salvation Army. This year's results were even better.
Held at North Main’s Bicycle Toy and Hobby Sales in High Point, Captain Tony Perez collected canned hams and monetary donations for 750 families on top of the roof. The hams went to families that signed up for the Salvation Army Christmas program which collects toys for children, and for the last two years, a Christmas dinner.
Last year’s corporate sponsors Fox 8/WGHP and 98.3 FM Country Legends returned to help promote the event. McDonalds on North Main also provided free coffee for those who volunteered a canned ham or donated ten dollars. The contributions were made by cash, check or credit card. Harris Teeter at the High Point Mall ordered additional canned hams for the event.
This year’s “Hammin’ It Up” began at 6 a.m. and ran until 7 p.m. where the goal was met. By the time Captain Perez was on ground level, 791 hams were collected. Salvation Army employees were on the ground accepting the donations throughout the day.
A BIG THANK YOU TO:
- Bicycle Toy and Hobby Sales
- FOX 8/WGHP
- 98.3 FM Country Legends
About The Salvation Army:
The Salvation Army, an evangelical part of the universal Christian church, has been supporting those in need in His name without discrimination since 1865. Over 31 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. About 83 cents of every dollar raised is used to support those services in more than 5,000 communities nationwide.